Getting U.S. clients can feel hard, even when you know your work is great. You might ask yourself, “Why aren’t they choosing me?” The truth is, U.S. clients think…
All posts by Christina Rebuffet
Fear has been my greatest teacher. It’s guided me, challenged me, and ultimately shaped who I am today. When I left Mississippi to study abroad in France, I had no…
As a European entrepreneur entering the American market, building authority and credibility is non-negotiable. But how do you elevate your profile in a way that resonates across cultures? Many struggle…
If you’ve been following us as “American Market Alchemist”, you know our mission has always been clear: helping European entrepreneurs attract more American clients and thrive in the U.S. market. …
If you’re not sharing your expertise online, you’re leaving money—and clients—on the table. For European entrepreneurs, staying quiet often feels like the “right” thing to do. You don’t want to…
Introduction: Why European Service Providers Struggle with American Clients For European service providers, pitching to American clients often feels like navigating a different world. Cultural nuances, expectations around pricing, and…
When I build a new program, I always start the same way: Talking to potential clients for that program. If you want to sell your services more easily, you must…
You’ve nailed your ideal American client and refined your pitch, but now comes the tricky part: promoting yourself in a new culture where confidence and visibility are key. For many…
You’ve identified your American ideal client persona, but now comes the next challenge: How do you pitch to them effectively? For many European entrepreneurs, the way you present your value…
For European entrepreneurs, clearly identifying your American Ideal Client Persona (ICP) is the key to unlocking success in the US market. This is the first, essential step to build a…